DOUBLETREE BY HILTON COVENTRY

covering all bases in one solution.

DoubleTree by Hilton Coventry, a leading hotel known for its exceptional guest experience, partnered with Coventry Coffee Company to elevate the quality of its coffee offerings. The collaboration aimed to enhance the guest experience across the hotel’s key touchpoints: the lobby bar, breakfast service, and in-room amenities.

The Challenge:

DoubleTree by Hilton Coventry sought to upgrade its coffee program to reflect its commitment to premium hospitality. The existing coffee options lacked the quality and character expected by discerning guests. The hotel needed a solution that balanced exceptional flavor, sustainability, and ease of service for various guest touchpoints.

The Solution Coventry Coffee Company curated a tailored coffee program for the DoubleTree by Hilton Coventry, utilizing its signature blends to meet the unique needs of the hotel:

1. Lobby Bar: For the lobby bar, we introduced the Three Spires Blend. This 50/50 mix of Arabica and Robusta beans, with notes of roasted nut, dark cocoa, and sweet cedar wood, complemented by a creamy mouthfeel, provided a sophisticated coffee experience perfect for guests seeking high-quality beverages in a relaxed setting.

2. Breakfast Service: To ensure smooth, consistent service during the busy breakfast rush, we supplied bulk brew filter coffee. This option combined efficiency with a rich, full-bodied flavor that delighted guests starting their day.

3. In-Room Amenities: In the guest rooms, we replaced the standard Nescafé instant sachets with our premium instant coffee bags. Made with 100% organic, Fairtrade-certified Peruvian coffee, these single-serve bags offered guests a convenient yet indulgent coffee experience, reinforcing the hotel’s dedication to quality and sustainability.

Results

• Guest Satisfaction: The improved coffee offerings received overwhelmingly positive feedback from guests, who appreciated the elevated quality and taste.

• Brand Alignment: The hotel’s coffee program now reflects the premium standards of the DoubleTree by Hilton brand, enhancing the overall guest experience.

• Sustainability: By opting for organic, Fairtrade-certified coffee, DoubleTree by Hilton Coventry reinforced its commitment to sustainable practices.

The partnership between Coventry Coffee Company and DoubleTree by Hilton Coventry demonstrates how high-quality coffee can enhance the guest experience across multiple touchpoints. By combining premium flavour, efficient service, and sustainable practices, Coventry Coffee Company delivered a solution that met and exceeded the hotel’s expectations.